Discussion On Poor Sales Performance Of Spring And Summer Garment Industry In 2013

< p > "after the Spring Festival, the business of Guangzhou department stores has not been better, and it is looking forward to May 1 become a turning point."

Guangzhou department stores have great expectations for this holiday season.

< /p >

"P > < strong > < a target= > _blank" href= "//www.sjfzxm.com/" > clothing < /a > is very tangled up to /strong > /p >.

< p > 29 days to Beijing Road, Tianhe business circle, and many department stores around the city road, it was found that the very hot clothing sales in recent years did not attract many popularity.

< /p >

< p > modern department store senior told reporters that every day it rains, people will reduce the desire to go shopping, and online shopping is a big impact on offline sales.

< /p >

< p > although a number of stores have produced a discount of half off, the salesperson told reporters: "because Department discount has become the norm, familiar customers will not buy" a target= "_blank" href= "//www.sjfzxm.com/" clothes "/a" because of the fifth party. "

< /p >

< p > "the recent rise in modern department store clothing sales is mainly due to the demand for seasonal change."

The senior officer said.

A senior department store official revealed that due to the fact that the weather is not hot, the sales of spring and summer wear have not reached the expected level.

< /p >

< p > < strong > crazy gold becomes a new bright spot < /strong > < /p >

The sales performance of Guang Bai gold and jewellery building reached 5 million yuan on the day of P 29.

On the spot, we saw several customers in front of the gold counter on the first floor.

Ms. Zhou told consumers that she wanted to buy a gold necklace after the Spring Festival, when the gold price was about 400 yuan per gram, when it was too expensive to buy it. "Now it is 20-30 yuan per gram, and it will be lost if it is not bought."

< /p >

< p > according to the statistics of modern department stores, the sales of gold and jewellery doubled that year, especially for consumers in the old urban areas of Guangzhou, who are more fond of gold. In the modern new world of Liwan District, 29 people sold more than ten million yuan to buy gold.

< /p >

< p > < strong > Cosmetic growth was significantly less than that of /strong > /p >

< p > from department stores such as Guang Bai, friendship and Tianhe department store, cosmetics sales for 29 days have increased by more than 15% year-on-year.

< /p >

< p > "season change", sunscreen products, oil control moisturizing, whitening mask...

Become the key word for customers to buy cosmetics.

According to the staff of the boutique shopping mall of Guang Bai Beijing Road, the sales of cosmetic products such as CHANEL, Lancome, Estee Lauder and other first-rate international brands increased nearly 10%-15% compared to the same period last year.

The first day of Guangzhou friendship holiday is expected to reach nearly 25 million yuan, an increase of 15% over the same period.

Cosmetics and skincare products have good sales revenue.

< /p >