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Katy Perry, "Fruit Sister", Makes Great Efforts To Promote Personal Shoes With The Same Name In The Fashion Industry

2016/8/17 13:04:00 362

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American singer Katy Perry (Fruit Sister) recently announced that she will join hands with the brand Global Brands Group) launched its own homonym Shoes Series Katy Perry Footwear, officially marching latest fashion Boundary!

Kate Perry Footwear made her debut at the FFANY Footwear Show in New York earlier this month, including sandals, sneakers, high heels and soft soled shoes. Her design style highlights Kate Perry The price is between 59 and 299 dollars. It is reported that this series will be launched in major department stores, specialty stores and online malls in the spring of 2017.

Katy Perry has always appeared in the public eye with a bold and charming image. She prefers cartoon style modeling, and she also likes the performance clothes designed by Jeremy Scott.

  Katy Perry I disclosed that the shoe series is just the beginning of her efforts in the fashion industry. When she was interviewed, she introduced that it is her ideal to become a real luxury designer and give full play to her creativity. In the past few years, Katy Perry Having done a lot of research and found suitable partners, Libiao resonated with her in terms of artistic concepts. The interest bid can not only understand Katy Perry With rich international resources.

Jason Rabin, president and chief marketing officer of Libiao North America, said, Katy Perry She is not only a singer superstar, but also talented in fashion creativity. She is a representative of women's self-confidence.

Although this is the first cross-border fashion industry for Fruit Sister, she has been very active in the field of cosmetics and perfume: as early as November 2010, she launched her own perfume series in cooperation with Nordstorm, a high-end department store in the United States Purr by Katy Perry。 In 2012, American perfume giant Coty acquired Katy Perry from Gigantic Parfums Perfume authorization. Then she launched Meow, Killer Queen, Royal Revolution, Mad Potion and Mad Love And other perfumes. In April this year, Katy Perry joined hands with the beauty brand CoverGirl to launch her first beauty product series Katy Kat.

Fruit Sister is very popular. At present, there are 91.8 million Twitter fans. Her single "Rise", as the official song for the Rio Olympics, has been on NBC in the United States in the past few weeks The TV station has been broadcasting circularly.

Other artists who launched personal shoes series include: singer Jessica Simpson and Fergie duhamel.

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