The School Uniform Industry Has Promulgated The "Opinion", Showing Four Bright Spots To Govern The "Poisonous And Ugly Price" School Uniform.

Recently, it was jointly issued by the four departments of the Ministry of education, SAIC, qqq and the National Standards Committee.

Under the guidance of the following opinions, schools, teachers and students and parents all over the country responded in succession, and gave relevant tests and changes.

It is reported that the "opinion" clearly pointed out that we must strengthen.

Management awareness, strict implementation of the international production and procurement of uniforms, students can purchase school uniforms voluntarily, but also allow students to choose their own school uniform according to the style and color of their school uniform.

Many parents, teachers and students and industry celebrities also expressed their support: This is a great progress, and it is expected to say goodbye to the "poisonous school uniform", "ugly school uniform" and "astronomical school uniform" that had appeared on the market.

Three key elements of quality supervision

Before the "opinions" came out, school uniforms as a niche industry, only a few big events before the media focused attention, and the most impressive impression of the public is the "poison school uniform" incident.

Therefore, how to ensure quality and safety is the bottom line of school uniform management, and the opinions put forward three requirements.

First of all, the standards are clearer and the national standards must be strictly enforced.

When purchasing the school uniform bidding, the purchasing unit should indicate the school uniform standard in the contract.

Production enterprises should strictly implement relevant national standards and organize production.

The safety and quality of school uniforms should comply with GB18401.

The basic safety technical specification for products, GB31701 "infant and child textile product safety technical specification", GB/T31888-2015 "primary and middle school student uniform" and other national standards.

GB/T31888-2015 "primary and secondary school uniforms" has just been released. It is the first comprehensive national standard specifically for primary and secondary school uniforms, and all school uniform production enterprises must abide by it.

Secondly, the Ming logo is double checked.

On the one hand, we must export well, and our school uniform must be equipped.

Qualified labels and qualified inspection reports issued by the statutory inspection organizations for the batch products, on the other hand, check the entry entry properly, prevent individual enterprises from becoming inferior to school uniforms, and encourage the implementation of "double inspection". On the basis of supply enterprises' inspection, the purchase list can be combined with reality, and a certain number of school uniforms will be sent to the statutory inspection institutions for inspection.

Moreover, in the supervision, we should establish a supervision and punishment mechanism.

We should severely investigate and deal with the enterprises with unqualified raw materials and establish an internal "blacklist" system. We should deal with violations of procedures, collect kickbacks, abuse of power and engage in corrupt practices in the process of school uniform procurement by schools, relevant departments and agencies. In addition, we should give full play to the role of the 12315 consumption hotline and the enterprise credit information publicity system, so as to facilitate schools and the masses to reflect problems, and timely publicize the production of school uniforms according to law.

Information on administrative penalty.

It can be said that this is the whole process from standard setting to procurement supervision.

It not only guarantees the quality of school uniforms, but also makes the school uniform industry market-oriented and clears the government's livelihood projects, so as to reduce the incidence of poison uniforms.

The fairness of the "family committee system"

In addition to the bottom line of quality, another highlight of this opinion is the prominence of the role of the parent committee.

The opinion stressed that schools should determine whether to choose school uniform on the basis of in-depth demonstration and full communication with the parent committee.

In fact, this is also what has been mentioned repeatedly in the practice of educational reform in recent years. In 2010, the outline of the national medium and long term educational reform and development plan (2010 - 2020), clearly proposed the improvement of primary and secondary school management system, the establishment of primary and secondary school parent committees, and the introduction of community and related professionals to participate in school management and supervision.

In 2012, the Ministry of Education issued the "guiding opinions on the establishment of parents committees for kindergartens in primary and secondary schools", calling for the parent committee as an important part of building a modern school system based on running schools according to law, autonomous management, democratic supervision and social participation.

The "opinion" is once again clear, and the parents who are relatively vulnerable to the school have more voice, choice and regulatory power.

From the perspective of education, parents and students' independent choice can ensure the stability and progress of the style; from the procurement process, parents' participation and decision making make the quality of school uniforms more guaranteed and after-sale services more supervised and have higher social credibility; from the perspective of the whole industry and market, the openness and fairness of the market, which breaks the local protectionism, accelerates the marketization of the school uniform industry and ensures the healthy development of the whole industry.

Of course, although the "opinion" has put forward new requirements and new directions for the whole school uniform industry, when the school uniform market is becoming more open, pparent and fair, as a long-standing "people's livelihood project", its pformation will also have a long period of labor pains.

A well-known headmaster in Beijing bluntly pointed out that China's "face pocket" school uniform has been popular for decades. It is no longer a change in the past. Compared with the standard, what is urgent to do now is to set up several examples. After all, good demonstration is the best persuasion.

And used to be the first school uniform in China.

Eaton Ji De, a brand featured in the US BusinessWeek, has also entered the public view again.

In the 2014 calendar year, the implementation of the "1510012" Huimin project, invested 1 billion 200 million yuan for the 15 major categories of 100 practical matters, one of which is to ensure that students will be provided free of charge for primary and secondary school students in the compulsory education stage in 2014.

Lixia District Government in the purchase of school uniform in this public service, pform the government function, let the market play a decisive role, the school uniform option is returned to the students and parents, the district government is good organization, coordination and supervision work.

Finally, the Lixia District government gave the project to Karamay Eaton international school uniform brand with rich and successful experience in the school uniform public service projects in Karamay and Yichun.

It is understood that Eaton Ji De backed by Jiangsu Su Mei Group, the group has been the United States school uniform brand U.S.POLO, French Toast and other OEM, the production of school uniforms in 40 countries and regions of the world sales; after the establishment of Eaton Ji De, its unique design and education philosophy firmly adhere to let it quickly embarked on the road of rapid development, has now served the country's 29 provinces and more than 1200 schools, by the American BusinessWeek known as "the first Chinese school uniform brand", and ascended the New York Times Square on the big screen.

The brand of Eaton's school uniform has coincided with the contents of this opinion.

For example, in terms of quality control, Eaton Kidd adopts a unique and strict three quality inspection standard: strict internal QC quality supervision system is the first hurdle; official access and three level quality inspection agencies report and regulatory spot checks are second thresholds; international SGS independent "flight" testing is the highest level of product inspection standards.

In addition, it also works with the world's top 500 enterprises, 3M, DuPont, YKK and so on to provide students with safe care in details such as reflective marking, oil proofing, antifouling, waterproof and zippers.

In the market development, Eaton Kidd has always advocated the "parent committee system" since its establishment. It is willing to contact principals and parents and student groups, because it believes that the real "user" is the best examiner and word-of-mouth pmitter.

In the school uniform procurement, Eaton also emphasizes procedural nature, and closely surrounds the parent committee and student groups to make them the voting subjects of school uniforms.

Now, one of the most important links in Eaton's "5 scheme system" is to vote for the schools, parents and students through the perfect and pparent subscription system.

Unified management improvement

Of course, apart from quality control, family committee system and market openness, the main highlight of this opinion is to clarify the meaning of "aesthetic" in school uniform.

Opinions clearly pointed out that school uniform is the "second layer skin" of primary and secondary school students, whose quality is related to the healthy growth of students, and styles affect the image and temperament of students.

There was a saying that one hundred years ago, school uniform was a symbol of social progress; after one hundred years, school uniform was a topic of social debate.

The former school uniform is the symbol of social progress, because in a specific period, uniforms and students wearing school uniforms carry the mission of opening up the social atmosphere.

But today, the overall aesthetic of school uniform has lagged behind the progress of social aesthetics.

The style of school uniform is difficult to update, showing the same stereotyped. The root is that the educational idea still has a deep-rooted aesthetic preference for uniformity and thus ignores the needs of students' aesthetic appreciation and individual awareness.

Obviously, the "opinion" has shown the collective awakening and distinct stand of the aesthetic consciousness of school uniform, and has broken the monopoly pattern of the whole process of school uniform production so that parents and students can participate in the design and purchase of school uniforms.

In early March 2014, Premier Li Keqiang's government work report pointed out that the government should "pform functions", further "decentralization and decentralization", "market oriented", "purchase social services" to social enterprises, and further improve "people's livelihood".

Then, at the end of March, the national school uniform "Tucao", which was accidentally brought about by Michel's visit to China, accelerated the role pformation and pformation of educational administration departments in school uniform management.

In April 4th, the Ministry of Education organized the "National Forum on promoting school uniform work". At the meeting, the responsible comrades of the Department of basic education of the Ministry of Education said: "to do a good job in school uniform work, it is the responsibility of all participating roles. It should be a work around the Chinese dream to cultivate core values; it should be a work of overall operation rules and market rules; it should be the work of a comprehensive, coordinated and sustainable management service development system.

To sum up, we should grasp three rules: the rule of educating people, the laws of market and the rules of management.

Every brick, tile, tree, and wood of a school must have educational functions, let alone school uniforms. School uniforms must bear the function of educating people through culture. This is the rule of educating people. After all, uniforms are provided by students in social enterprises under the guidance of educational departments.

We must fully respect the needs and interests of commodity consumers and let the market speak.

The introduction of this opinion will greatly improve and govern the phenomenon of "poisonous school uniform", "ugly school uniform" and "astronomical school uniform" that have been repeatedly broken out in recent years.

At the same time, it will greatly promote the vitality and development of the school uniform industry itself.