Roley Home Textile Leads In Smart Sleep Health Field To Develop Smart Home Industry

In July 20, 2015, Shenzhen smart tech Development Co., Ltd., the smart sleep health brand Sleepace Shu faction, completed the B round financing with a total amount of 44 million 56 thousand yuan in Shanghai.

This is the largest ever in the field of smart sleep health.

By Luo Lai

Leading investment, investment and investment.

The money will be used for Sleepace's next product development.

Establishing and marketing at home and abroad.

It is reported that

Liu Qiangdong, the actual controller of Cci Capital Ltd, is one of the "Jingdong Department" specially used for foreign investment (SPV).

The Luo Lai textile, Jingdong and Sleepace have reached a strategic partnership through equity investment. They focus on online, offline and online two channels to help achieve sales, and jointly develop and produce in smart home, health monitoring and sleep fields, enabling smart sleep monitoring to provide convenience and health for consumers faster and better.

In addition, Sleepace Shu faction and AXA, Johnson, Wanda, Vanke, Tencent, Lenovo, Haier, Sano, Mei Le Le, spring rain doctors, seeking medical advice, Stanford University, the National Sleep Foundation of China, China sleep research association and other enterprises and platforms of deep cooperation is also in progress or preparation.

Huang Jinfeng, Sleepace CEO, said it expects to open channels of cooperation for more enterprises or platforms and build a healthy eco life circle based on "sleep +".

Luo Lai leads Jingdong and investment, superposing advantages to develop smart home industry.

According to the investment documents of the announcement, Luo Lai and Jingdong Department of Jia Sheng Investment in the proportion of 2:1 subscribe to old shares and new shares, while Luo Lai appointed a director, Jingdong appointed a board of directors observers, Luo Lai is the financing of the lead party, Jingdong to follow the investment side.

This reporter observed that the main direction of the strategic pformation and development of Luo Lai is "life" and "health". Since the beginning of 2015, it has entered the field of smart home with the attitude of "product distributors and value-added service providers based on big data".

As the Sleepace Shu faction B round financing leader, the main expectation is that Sleepace Shu Shu products can become the core healthy brain occupying the "smart bedroom ecosystem". By accurately obtaining the physiological data, behavioral data and environmental data of the whole body in the sleeping environment of the whole bedroom, it can achieve the connection with other kinds of intelligent consumer electronic products.

And through the online and offline channels to promote Sleepace Shu products to get mass consumers, in smart home, big health, big data industry research field and Sleepace Shu faction work closely to develop the future smart healthy bedroom.

Roley, vice president of home textiles Tian Lin, has confirmed the layout. He said: "Roley is optimistic about the design, function and future development of the products, and intends to help Sleepace Shu faction expand sales, enhance product popularity and popularity through all channels, and eventually become a leading company in healthy intelligent sleep and related big data."

At the same time, according to the side understanding, Jingdong or because of the investment by Luo Lai Di Mai Di, open all channels to assist its sales and product cooperation research and development, Madiga products and sales confidence doubled.

Jingdong, as the financing and investor, will cooperate with Sleepace Shu in the electricity supplier and intelligent field.

As China's largest self operated electricity supplier enterprise, it is also the first of Sleepace Shu faction in China.

Channel.

Jingdong is not only China's most important marketing channel for intelligent products, but also has built an open and complete intelligent ecosystem.

The investment Sleepace Shu faction, Jingdong on the one hand, through online and offline resources and services, to promote the landing of smart devices and applications for sleep health monitoring. On the other hand, it will also strive to integrate Sleepace Shu's products into the Jingdong intelligent ecosystem, enrich health intelligent products, and maximize the efficiency of products through interconnection, and become the key equipment in smart home and healthy life application scenarios, so that more users can enjoy simple and happy intellectual life.

Mr. Tian Lin also said: "the future does not exclude the development of Jingdong and Luo Lai.

The cooperation of Luo Lai traditional line has unique and irreplaceable advantages, if it can get through with online channels, it will burst out huge potential.

In this regard, professional investment analysts in the industry said: "Luo Lai and Jingdong jointly invest Mai Di Jia, to prove that Luo Lai and the top Internet Co have the same investment vision and Internet thinking, so that people can not be full of expectations for the future investment and acquisition of Luo Lai."

Sleepace Shu faction: the first brand in the field of intelligent sleep speed up "silent care" intelligent life.

With the two powerful backing of Madiga and Jingdong, speed up the progress.

It is understood that Mai Di Jia intends to introduce smart bedside lamps in the near future, through the advanced temperature and humidity sensing technology, real-time monitoring and automatic adjustment of the entire bedroom environment; through lighting, sound, fragrance and other functions, to fully meet the vision, hearing, smell and touch, to create a comfortable, comfortable and comfortable sleep environment.

The product will also be used as one of the entry points of the whole smart home in the future. It will be used in conjunction with the sleep monitor to control the system in the situation of sleep, night and shallow sleep. At the same time, it connects and integrates various functional components, through the analysis, judgement and instruction of the background cloud system, realizes the coordination and unification of the smart home, avoids the inconvenience of frequent operation to users, and forms the intelligent life of "real use and forgetting".

At the same time, Sleepace Shu continues to develop more targeted products in smart sleep monitoring, including versions for infants and older people.

In view of the differences in physical characteristics and usage habits of subdivision customers, the products are more comfortable, more precise, easier to use and deepen the care among family members.

From the start to the first brand in the field of smart sleep, Sleepace Shu has spent less than four years.

Founded in 2011, the founding team of Shenzhen, including the doctoral team of Peking University, senior medical experts and top talents of Internet renowned companies, is the world's first innovation company engaged in the research and development of non wearable sleep physiology monitoring technology.

In July 2014, Sleepace Shu faction was awarded the Gobi million RMB A round investment and launched the world's first portable non wearable intelligent sleep monitor --RestOn (small Z).

As the world's first non wearable sleep monitoring product for mobile Internet, it is the most accurate, professional, convenient and comfortable household intelligent sleep monitoring product so far. It can monitor users' physiological parameters such as breathing, heartbeat, body movement and bed out. It also gives analysis suggestions to help users improve sleep.

With excellent product design and powerful sleep monitoring function, the RestOn intelligent sleep monitor was awarded the ten largest technological innovation product award of the world's largest consumer electronics show in 2015, the Oscar prize in the global product design industry, the --iF product design award, the Taiwan Golden Point Design Award, the US 2014 Invention Award, and the first prize of WeChat hardware innovation competition in April 2015. It has become one of the most intelligent hardware products in the world in 2014-2015 in 2015.

"Sleep +" healthy ecosystem is an important signal for future smart health.

Sleepace Shu faction has been developing quite rapidly after 14 years' A round of investment. In March this year, Sleepace Shu Shu put forward the strategy of "sleep +" which extended to the Internet plus. It has established a deep cooperation relationship with the top 8 brands of mattress home textiles, pension projects, special hotels, financial insurance, community, smart home, medical health and scientific research. Through cooperation with the vertical products and service providers of more industries, the cross border integration and the "sleep +" open platform are the future vision of Sleepace Shu faction.

Multi channel joint will greatly expand the future of Sleepace Shu faction, and promote the "sleep +" ecosystem in the field of health to provide value for more businesses and users.

Huang Jinfeng said: "the global smart sleep health market will be a big market. We firmly believe that we are on the right path and are very happy to be able to join hands with Roley home textiles and Jingdong, not only to further consolidate Sleepace's leading brand and technological strength in the field of smart sleep health, but also look forward to working with more industries and products to build a comprehensive private health care and improvement system."

In addition to the existing products, Sleepace Shu team is developing a set of sleep and wake up health plan for sleeping and wake-up. On the basis of RestOn's most professional, accurate and comprehensive monitoring, it can make sleeping easier and enjoy high-quality technology and healthy sleep through the function of lighting, sound and environment multi dimension and multi parameter. At the same time, this is an important step in the future closed loop of sleep health.

About Luo Lai home textile

Roley home textile Limited by Share Ltd is the leading enterprise in the market share of China's home textile industry. Under the line, there are more than two thousand sales outlets in all major and medium-sized cities, with the leading Internet business channel.

In the twenty years of operation, we have accumulated a large amount of user data and energy efficient R & D, design, production and resource integration capabilities, and have initially built big data hardware system.

The company has a profound understanding of market demand and user pain point. It has a unique advantage in combining with new technology. It is committed to "let people enjoy home life of health, comfort and beauty", and is determined to expand the new business through strong joint and strategic coordination under the big trend of Internet + and home intelligence.

About Sleepace Shu faction

Sleepace Shu faction is a new smart hardware brand released by the technology company in the field of global intelligent technology and health.

In 2011, Shenzhen was founded in 2011. Its founding team, including the doctoral team of Peking University, senior medical experts, top talents of Internet famous companies, is a high-tech enterprise focusing on Intelligent sleep health field, and is also the first innovation company engaged in the research and development of non wearable sleep physiology monitoring technology in the world.

Since 2011, sleep monitoring products and sleep improvement solutions for newborn, young and middle-aged people have been released, leading the world in smart sleep monitoring and sleep improvement.